Posts tagged as:

Starbucks

Starbuck’s Marketing Plan Spreads Ideas

August 3, 2009

Everyone, even people who don’t drink coffee own the Starbucks Card.  In fact, not another day goes by without seeing anyone carrying Starbucks cups.  It’s easy to spot so it’s easy to spread, easy to remember, and easy to tell a story.
It gives organizations the ability to create a “fun prize” out of it; when [...]

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Dunkin’s Coffee War Against Starbucks

June 22, 2009

It appears Dunkin Donuts is making an aggressive move against the coffee giant Starbucks in Ahwatukee.
For Wednesday’s 4 a.m. opening, Dunkin will give free T-shirts to the first 100 customers. Those who wear the shirts back to the store before Aug. 31 will receive free beverages.
According the article above by AZCentral, Dunkin’s national sales focus [...]

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