Posts tagged as:

branding

Do You Make These Mistakes In Social Media?

July 15, 2010

I know, it’s been almost 4 months since my last post. I have an excuse – I had my third child born to us recently and just graduated from grad school two weeks ago. I have been busy!
I am back and thanks for reading.
…..
Did you know one of the best ways to reach your customers [...]

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Should You Create Social Media Profiles for Your Mesa Business?

March 15, 2010

Every week, I meet Mesa business owners ask me this question.
Should you create Social Media profiles for your business? When I mean by Social Media, I refer to Facebook Fan page, Twitter account, etc.
Conversations About Your Business Are Already Taking Place
You might be too busy to create a Facebook page for your business. But the fact [...]

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Wells Fargo, Delight Your Customers or Go Home

December 3, 2009

This is what happened to my wife yesterday.
Wells Fargo calls up our house and said, “We’d like to appreciate you for being a valued customer and would like to offer you our great life insurance”. A few moments later, the lady who made the initial call, hands the call to her male manager. He said [...]

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Mesa Wants You to Be Remarkable

November 5, 2009

One of the most frequently asked questions I receive being online is how to rank highly in search engines. People believe there has to be some way to beat the competitor, and if you can figure it out, Google will bless them with more customers, right?
My belief in SEO or search engine optimization is unconventional. [...]

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Why Cheesecake Factory Is Better Than Macaroni Grill

October 29, 2009

My wife calls Macaroni Grill in Mesa to request for a reservation. It was for a large party (28 people) and the response from Macaroni Grill went like this.
“Uh… that’s a lot of people and we can only do set menu”. Besides,  they didn’t want to help break the bills into individual — this was [...]

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How to Find Local Fans Who Can Spread News About Your Organization

October 13, 2009

Recently, I’ve signed my son up for classes taught at community centers. One is an organized sport which was opened at Las Sendas Clubhouse where we live, other two were classes at Red Mountain Multigenerational Center on Adobe and Power.
This article by Arizona Republic shows many professionals are teaching at community centers for what they would normally [...]

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Tweeting Your Mesa AZ Business Like a NFL Player

October 6, 2009

Recently, Mashable listed top 20 “Must Follow” NFL tweets. There are players like Reggie Bush and Larry Fitzgerald mentioned. As you probably know, Twitter is also popular among NBA athletes.
What does this mean to the public?
It means… instead of hearing what Larry Fitzgerald says about the recent loss against Indianapolis Colts through the radio wave of ESPN, you get to hear directly from Larry.

It [...]

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Giving Customers More Reasons to Talk About Your Business

September 23, 2009

Take a look at the picture below, guys at Boing Boing picked up an article and picture of a bookstore that converted church. 
This is brave, but certainly not boring.  A move like this will get people to talk more about an organization — you can do the same.

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First Step to Becoming an Agent of Change

September 21, 2009

It’s interesting as the football season arrives, all the guys at work start talking about it.  Suddenly, I am starting to connect with people whom I have seen before, yet never spoken with.  Now we have something in common and we’ll exchange a few words as we greet.
If you are an agent for change, you [...]

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FREE Marketing Idea

September 18, 2009

Take a look at this picture.  If your product or service is worth mentioning, people will spread it for you.  But if your product is only “good”, and not exceptional, it’ll only end up targeting the very middle of the population (who are good at ignoring your messages).
So why not create something worthwhile mentioning?

Mario’s Cafe [...]

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